Guru brokered a partnership with Corus to place Hunter Douglas directly into the content of their show ”Home to Win” on Global TV and HGTV. Active integrations throughout the season show designers going through the attributes of the different Hunter Douglas product lines to choose the right Hunter Douglas blinds for each room as well as demonstrations on how the Hunter Douglas leading edge technology works. There are also passive integrations that show the blind delivery, installation, and final product.
“Home to Win” has now completed three seasons. Hunter Douglas has been a sponsor since before the first season launched and continues to grow its involvement year over year.
